Now offering Free Shipping throughout the US!



Storage Theory — sponge

5 Benefits of Storage Theory Sponge Organizers

Posted by Jacob Wilson on

5 benefits of a Sponge Organizer and Storage Theory's best solutions.

Read more →


"I Was Making 7 HUGE Cleaning Mistakes WITHOUT Even Knowing It"

Posted by David Adamson on

Hannah Montana once ever-so-famously quoted "Everybody makes mistakes everybody has those days". She was undoubtedly speaking the truth, because everybody does make mistakes. Whether it is mistakes while cleaning, while working, while parenting....$h!t happens. The trick with mistakes is to learn from them, to change from them, and to do better next time. So basically what I'm saying here is that you have no excuses after reading this blog to not "do better" next time when cleaning your home...game on.    Mistake #1: Putting Your Toilet Brush Right Back in The Holder Moisture breeds bacteria, so it's very important to...

Read more →


This INEXPENSIVE Trick TRANSFORMED My Kitchen

Posted by David Adamson on

Have you ever purchased an item then soon realize that you CAN'T believe you were living your life WITHOUT this product before? This is how our team at Storage Theory feels about the Cafe Wall Caddy and the Sponge Caddy. With both of these space saving products being useful AND under $9.99, there should be no excuse for having kitchen clutter again...seriously.  First of all, k-cups can take up a significant amount of counter space...especially when you are one of those people who like having their variety of coffee, teas, ciders, etc. to choose from (you know who you are)....

Read more →


America's Favorite Sponge Gets a Proper Holder: The Sponge Caddy with Suction Base for Kitchen Sink

Posted by Gerald Beranek on

Keep your kitchen sink happy with this fun and useful sponge holder. Our Sponge Caddy is designed to perfectly fit Shark Tank’s favorite smiley sponge, the Scrub Daddy® sponge. The suction cup base of this happy holder secures to sinks and tile walls. Simply place the holder in/on/around the sink using the durable suction cup and keep your counters clear of a damp sponge! This holder can be anywhere you use the popular happy scratch free scrubber!  Compatible with Scrub Daddy® sponges, the scratch-free smiley sponge, and scrubber as seen on Shark Tank - Does NOT include the sponge. All trademarks and copyrights...

Read more →